We’re excited to announce that Ashraf Alkarmi is joining Dropbox as our new Senior Vice President and General Manager of Dropbox Core. In this role, Ashraf will lead the teams working on our file, sync, and share (FSS) business, in addition to Sign and DocSend.
We’re entering a new chapter for Dropbox as both our FSS business and the overall category mature. To meet the evolving needs of modern work, we’re focused on both improving our existing product experiences, while investing in our next phase of growth. For our FSS business, this means strengthening the product and continuing to improve the reliability and security of our platform, leaning into the qualities that make us a trusted, easy-to-use solution for millions of customers. This renewed focus is all in service of delivering an even better experience, so customers can do their best work.
That’s where Ashraf comes in — he’s spent his career rethinking how to maintain a dedicated customer base, find new paths for growth, and manage large teams through times of transition. His background spans a unique combination of business-to-consumer, product-led, and sales-led enterprise models. Most importantly, he has a customer-first mindset. Ashraf brings extensive experience in building and adapting products within companies at scale, positioning him to play an instrumental role as we strengthen our core product.
Ashraf joins us from Vimeo, where he was Chief Product Officer. Before that, he was at Meta and Amazon, where he was General Manager of Amazon’s Freevee product, leading a team of several hundred people to grow the business to scale.
We’re thrilled to welcome Ashraf to the team!
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