Customer Stories

How one beauty founder’s tenacity led to a million-dollar breakthrough

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Published on February 21, 2025

DocSend is helping this cosmetics company connect with investors and make their mark on the beauty industry.

"It has been cool to see who is opening our pitch deck, how many times they’re opening it, from what location."

Unlike other brand, Pound Cake considers wearer's skin AND lip tones. Photo credit: Hannah Hillier Photography

"Pound Cake didn’t just fill a gap: We created a space where everyone can feel valued and celebrated."

Pound Cake's recently launched products: Cake Batter in brown and a lip oil called Melted Butter. Photo credit: Julia Comita